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Swiggy drives into on-demand product delivery

Online food ordering and delivery service Swiggy has forayed into on-demand product deliveries from local stores, in a bid to diversify its delivery services beyond food. Called Swiggy Stores, the services will be available within the Swiggy app and will deliver products from physical stores across various categories like fruits and vegetables, kiranas and supermarkets, florists, baby care, health and supplements, pet care stores, meat stores, and pan shops among others in an hour or less.